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Dean Trevelino

Recent Posts

What Keeps You Up at Night?

I recently attended a gathering of “Who’s Who in PR,” something I admit I rarely do. It proved to be both predictable — in the questions about challenges we’re facing, how we measure impact and what[…]

Practice Spotlight: Health

Trevelino/Keller has differentiated its practice by balancing its focus on Health/Wellness and Health/IT, leveraging its long-standing success on the technology side with its continued interests in[…]

Disruption 1.0 Meets Disruption 2.0

For some of us, dot.com doesn’t seem that long ago. It was full of big talk, lots of swag, disruptively simple ideas, huge investments and wildly aggressive marketing spends. We don’t need to speak[…]

Client Spotlight: Carvana 

When we began our work with Carvana shortly before they launched with an influencer event at the High Museum, little did we know they would be walk the disruptive walk with such swagger. While based[…]

Understanding the Financial Mindset

Every day we see how the power of innovation is disrupting the old ways we shop, eat, travel, socialize, date, communicate and, increasingly important, interact with our money. After all, without[…]

Taking Advantage of the Dark Is All Relative

The August 21 solar eclipse is all relative … to you as a business, consumer, astronomer or even NASA scientist. The relative importance that lies with the latter two is clear. Their predecessors --[…]

If Only There Were More Transparency in the Seven Kingdoms

As I find myself succumbing to cocktail party banter about the hottest binge-watching series, it often translates to me inserting myself to request affirmation about a series that’s likely no longer[…]

Break the Brand Routine

The economy is great, right? Dow is chasing a record 22,000. Quarterly earnings reports for the most part are strong, unless you’re a competitor to Amazon. As the saying goes, “If it ain’t broke,[…]

Grasping Disruption

No one will argue that it takes courage to be disruptive. You’re fighting a tide of engrained behavior, expectation and often, regulation. But most of us believe there’s a better way to buy a car,[…]

TREVELINO/KELLER CLIMBS NATIONAL RANKINGS AFTER ONE OF FASTEST GROWTH PERFORMANCES IN THE COUNTRY

Successful Integration of Public Relations and Digital Marketing Garners National and Regional Accolades

ATLANTA – (April 11, 2017) – Trevelino/Keller, founded on the heels of a dot.com bust in 2003,[…]

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