Why Franchisors Shouldn’t Hire Franchise Firms

If you’re a franchisor seeking public relations and marketing support, your first thought may be that you should work with an agency that focuses exclusively on franchises. The logic makes sense – if[…]

Delta. A Little Perspective From Economy Comfort.

Delta. It's really the only airline I prefer to fly ... domestically. Yes, grant me access to Air France or Virgin and I won't complain. But domestically, out of Atlanta, I'm attached to the hometown[…]

Measuring your Brand’s Social Media ROI

In every major survey of social marketers, “Social ROI” is still cited as a top challenge. Many public relations and marketing specialist struggle to find the best way to measure their company’s[…]

How to Leverage your Existing Client Base to Grow your Brand

Every public relations and marketing agency wants to grow its list of clients. The more brands you service, the more money your agency receives. While that model might ring true, its leaves out a[…]

Duda|Paine Architects Selects Trevelino/Keller to Lead Public Relations and Digital Strategy

ATLANTA, March 29, 2016 /PRNewswire/ -- Duda|Paine Architects, a premier international design firm, announces its partnership with Trevelino/Keller as the company's public relations and digital[…]

College Football Hall of Fame Selects Trevelino/Keller as PR Agency of Record

ATLANTA, March 23, 2016 /PRNewswire -- The College Football Hall of Fame & Chick-fil-A Fan Experience, a 94,256-square-foot attraction located in the heart of Atlanta's sports, entertainment and[…]

New Journey. New Lessons.

The idea of a new journey puts a twinkle in my eye and a few butterflies in my stomach. Once I realized that my next journey would be the biggest one yet, those butterflies soon began to multiply.[…]

What’s the State of our PR Union?

“The state of our [media] union is strong!”—so says the 2016 Cision Media Landscape report. Released annually, the report is a survey of 346 journalists, bloggers and influencers that takes a look[…]

Helping your franchise client grow customers beyond public relations

At Trevelino/Keller we work with a variety of franchise clients from industry stalwarts to those just beginning their franchise journey. While public relations is the bread and butter of services we[…]

What You Need to Know About #Twitter10K and Three Ways it Can Benefit Your Brand

It wouldn’t be the New Year, if there wasn’t some new update on one of the many social media outlets we adore. Last week, Twitter announced that it’s getting rid of the 140 character limit that we’ve[…]

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