Have you noticed the trend in branded social media away from traditional brand voice and tone, and towards more humorous content and lighthearted tone? It’s not a mistake, and for the brands[…]
At T/K we are consumed by the role we play in tackling our client’s business opportunities and challenges. In that same spirit, it’s important to look inside our agency and challenge not only how[…]
As a digital strategist I’m often asked for my perspective on new tools and technology. Fortunately I’m always on the lookout. Here’s a rundown of the litany of snazzy “solutions” that have[…]
Want a more peaceful and productive work environment? Change the color.
As graduation season quickly approaches, the pressure to land a “real world” job is on the rise for college seniors. Transitioning from college to career sets the start of a new, exciting journey[…]
Trevelino/Keller, a full-service, digital public relations and marketing firm headquartered in Atlanta, Georgia has been engaged by Revegy, the pioneer in sales and account planning technology for[…]
Brands/businesses often use social media advertising, Facebook in particular, with the goal of growing sales. Many want results overnight. But that’s not exactly how it works. Social advertising[…]
While academic experience is an admirable and necessary pursuit, today’s job market requires time in the trenches so you can develop creative aptitude, industry smarts and applicable work[…]