MIND-SHARE

How a Brand’s Social Imagery Should Resonate With Its Audience

Humans have been using imagery to tell stories for millennia now and not too much has changed in the 15,000 years since the Lascaux cave paintings were drawn. We use much of the same art direction[…]

The Convergence of Creativity & Discipline

For years I kept a yellow legal pad on my bedside table. I was always ready to scribble down ideas in the dark I knew I would forget in the light. That paper has been replaced by the ‘Notes’ function[…]

Creativity in the Digital Age

Fast Company recently published a series of articles entitled #Unplug.

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