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Recent Posts
Snapchat has outgrown its roots. What started as a platform primarily used by teens to send risqué photos without repercussions has evolved to become a powerhouse of news content and a strategic[…]
Sometimes a quiet beach vacation at a resort is required. A week of no thought, no planning and no stress is just what the doctor ordered. But at other times we need to stretch ourselves, get out of[…]
This year, Trevelino/Keller announced the launch of two exciting new programs: X-HaleTK, a staff health and wellness program, and X-PlorTK, our new staff adventure initiative. The X-PlorTK program[…]
Everyone wants to be able to hop out of bed each morning and look forward to going to work. Wouldn’t it be great if your job didn’t feel like a job? Work is where we spend the majority of our waking[…]
You’re off and running with your new client and the team agrees it’s a perfect fit for a social media campaign using bloggers as part of your strategy. Before the first email pitch goes out the door[…]
As social media continues to grow and evolve, the importance and impact it has on an organization’s operations and media strategy escalate accordingly. As our favorite social platforms roll out new[…]
The importance of a highly strategic, targeted social strategy is becoming more relevant to companies every day. Because of the dynamic nature of social media, businesses are constantly evolving[…]
Fostering relationships with media has always been the crucial backbone in successful PR careers. Today, more than ever, that still rings true.